Do you know what is a web designer?
A web designer makes your website looks good enough to attract its target audience. They especially focus onto the styling and overall feel of the page, using several softwares like Photoshop to customize the website’s visual elements. They also use codings like HTML and CSS (Cascading Style Sheets) to create their designs look more enhancing. But wait – there’s still a lot more. Web designers usually have a specific specialism, which we’ll jump into right now.
User Experience (UX) Designer
A UX web designer’s job is to keep your visitors remain hooked to your website. They know exactly how to craft a website for a particular subject matter so that your specific audience will enjoy it because they’ve carried out thorough research into the user’s demographics and web-needs.
Just think of the case that if people enjoy using your website, they’re more likely to revisit or recommend very soon. So, you can already see how it can help you grow your online community.
User Interface (UI) Designer
A UI web designer helps you to improve the way your users interacts with elements, or the interface, on your website. This is done by translating complex branding ideas and values into a website that’s enjoyable and most important is its ease to navigate.
How does it differ to UX? Where UX involves research into building a solid foundation for a positive user experience, the UI focuses on the aesthetics (the look and feel) of the actual website.
A visual designer is a great mixture of both UX and UI. It’s his job to not only improve the user journey by using their creative and systematic coding skills, but to solve the designing issues also at the same time. They also help in to conceptualise a brand’s unique style or tone of voice.
In essence, they’re the master of all web designing trades and their specific roles can vary hugely depending on what you want.
So it's 2017 and now time to get your business up to speed if it's not. The Digital Department is one of Cork's leading developers of mobile responsive websites and Ecommerce stores. Please contact us any time on 021 250 9045 or email on email@example.com